As the world still grapples with the effects of our lives online, one thing is clear, the digital space holds a potential for creating a positive vision about what politics could be beyond reactive protest, for a constructive and networked action.
With this perspective in sight, Friedrich-Ebert-Stiftung (FES) is organizing a training for its managerial staff on strategic communication with special focus on digital channels. The three-day workshop “Strategic Communication in the Digital Age” will take place in Bangkok from October 31 to November 3, 2017 at the Thailand Creative and Design Center.
Experts on strategic communication, digital media, cyber security and storytelling will lead participants through the three workshop days. Through a series of lectures, case-studies and discussions, together they will explore the building blocks of strategic communication and ways to use different communication channels and tools strategically. The aim is to address the new realities in countries in Asia where FES together with partners works to promote the values of social democracy—freedom, justice and equality.
Addressing also the question of how countries in Asia have been affected by the post-factual political reality of fake news globally, the rebuttal of facts and the silencing of dissent, staff will exchange their thoughts on the effects of this dynamic for the work by FES in Asia.
This workshop for managerial staff is one among several activities since 2015 by the Asia-Pacific Department of FES in Berlin to introduce an integrated and strategic approach to using communication tools and channels that can support and strengthen networks of social democracy across Asia. As part of the same effort, administrative and project staff from FES offices in Asia tasked as communication focal points participated in a training on mobile storytelling in 2016. ###
For more information contact Mila Shopova, Regional Communications Coordinator at the FES Office for Regional Cooperation in Asia.
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